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Goyte’s ‘Somebody That I used To Know’ has passed the 50 million views mark on YouTube. Time to break out the champagne? Let’s do the sums. Here’s how it works.  To get paid by YouTube you need to become a “partner”. YouTube is owned by Google and once a clip shows signs of popularity their people talk to your people. Google wants to associate one of their advertisers with your clip. As the video grows in popularity the rate might increase, but they’ve got you over a barrel haven’t they? Even if you wanted to you couldn’t withdraw your clip. So the rate for a popular clip is anywhere between a third of a cent per play to a cent a play. So Gotye MIGHT have earned anywhere between $165,000 to $500,000, not a bad payday – if you get there.  Subtract the painting of the background mural, the month’s pre-shoot planning, the day and night setting up the camera, 6-8 hours applying the bodypaint, 26 hours of actual shoot – Gotye’s end plea was shot 50 times – and of course the cost of the crew itself. That would have happened if the video had not been watched by one person. 50 million views is just reward. Does it mean subsequent record sales? It could be argued that you’re actually leaking potential sales. Fans can satisfy themselves by watching and listening to the song over and over again until they’ve got bored and returned to a dog doing somersaults  or kids trashing a room. This is the delimna of today’s music maker. There’s money out there but for the most part its art – music and video – for art’s sake. - Ed.Nimmervoll

Oz x SxSW

Over 200 acts from Australia applied to showcase at SxSW (March 13 - 18) in Austin Texas of which 60 have been selected to receive invitations. So far 40 have accepted and will be making the journey including Bliss N Eso, Big Scary, Bleeding Knees Club, Lanie Lane, Emma Louise, Dead Letter Circus, DZ Deathrays, Gold Fields, Husky and Oh Mercy. (Jan 17)

Boy & Bear manage

Just weeks after dominating the 2011 ARIA Awards with 5 wins Boy& Bear have split with their management to join the Wonderlic stable which already boasts Grinspoon, Airbourne, Marvin Priest and Josh Pyke. Former manager Rowan Brand graciously wished them well. (Jan 6)

Missy butterfly catcher

The long-awaited third Missy Higgins is a step closer with the revelation that it is being produced by Adelaide singer songwriter Butterfly Boucher who has recently been playing bass in Missy’s band. Boucher also has two albums to her credit and is now based in Nashville where she’s part of Ten Out of Tenn ten artists perform on stage all at once and perform each other’s songs. Missy is a long term fan of Butterfly’s. Both are noted for the Australian “voice” they use in their performances on record and stage. Butterfly Boucher is the middle child of seven daughters. Her sister Becca played bass in the band Mercy Bell. (Jan 3)

 

 

Tina knighted

 

Tina Arena has been awarded one of France’s highest honors, the Knighthood of the Order of National Merit. Tina has lived in France since 2008 and during that time  has recorded a number of French-language albums. Arena said the French have a deep respect for people who embrace their culture and that the award recognizes her effort to learn about the nation's history and way of life through her contribution to the arts. (Dec 15)

Temper Trap’s new condition

The Temper Trap have started recording sessions for their second album with Beck producer Tony Hoffer in LA's Sound Factory studio. The band have spent over nine months writing over 40 tracks for the record, which included a stint in Spain, before they whittled down the songs to be laid down in the studio.  They've also made their live keyboardist and guitarist Joseph Greer an official fifth member of the band. (Dec 10)

Vine tangle

The Vines’ turbulent history continues playing Homebake on December 3 as a three piece after  singer Craig Nicholls sacked two thirds of his band just days beforehand and hired a new drummer for the Homebake show. Although Nichols had never been on a stage or written a song when he first formed the band that became The Vines, from the moment they released the debut album ‘Highly Evolved’ in 2002 the band was hailed with interest from critics and fans, but their progress has been dogged by trouble surrounding Craig Nicholls, banned from doing interviews with the press, has insulted audience members, had band members walk out on him, problems which at one point explained by a neurological disorder which was diagnosed and he was treated for. (Dec 10)

 

Oz Grammy contenders

 

Even the Grammy Awards nomination announcements have become a headline event, but amid all the glitz, glamour and hoohah you might have missed three Australian Grammy “contenders”, most notably Cut Copy who have been nominated for Best Dance/Electronica Album for ‘Zonoscope’. The other two Australian “nominations” are a bit more tenuous. The Kanye West and Jay-Z nominated Watch The Throne features Sneaky Sound System’s vocalist Connie Mitchell. After Kanye’s famous Taylor Swift incident can you imagine him leyying Connie up on stage? Nick Cave’s suet with Neko Case on the Zombies’ ‘She’s Not There’ is part of the Best Compilation Soundtrack For Visual Media  nominated ‘True Blood: Volume 3. True Blood’. That award won’t even be announced on the big night. (December 1)

 

Boy & Bear & Moonfire

 

Nu-folk quintet Boy & Bear were the big winners of 2011’s  recording industry ARIA Awards. The Sydney band were awarded five accolades for their debut album 'Moonfire'; taking home Best Group, Best Album, Best Adult Alternative Album, and – a sign of their newness  - thney werte also named the Album Breakthrough Artist and Single Breakthrough Artist

 

“We were lucky that we could have done almost anything for this record,  the group’s lead singer Hosking has said. “We thought for a while about producing it ourselves, but in the end decided at this point of our careers we’re better off soaking up as much wisdom as we can from other people rather than thinking we know everything already.” That decision led them  to American producer Joe Chiccarelli, known for his work with acts like My Morning Jacket, The Strokes and The Shins.

 

“We wanted to work with someone who could push us,” says Hosking. “Someone who could take us out of our comfort zone and add a real rock/pop flavour to things. We wanted this to be more than just a ‘new folk’ record, because we really feel like we’ve out-grown that tag.” ‘Moonfire’ was recorded in early 2011  with Chiccarelli in Nashville’s world-renowned Blackbird Studios.

 

The 2011 ARIA Awards other big winner was Gotye — aka Wally De Backer —  almost predictably winning Best Pop Release, Best Male Artist and Single of the Year for his runaway hit of 2011, 'Somebody That I Used To Know' (featuring Kimbra). (Nov 28)

 

Cat Empire asylum seekers

 

Cat Empire are the latest Australia artists to add their support to the Asylum Seeker Resource Centre with the release of ‘Asylum’ a selection of rare and unreleased songs from The Cat Empire and its side projects is available for the next few months only from Tunes for Change , a fundraising organisation that releases four albums annually in exchange for donations.  Past albums have featured tracks from artists like Nick Cave, Sarah Blasko and Gotye.  (Nov 21)

 

Hunter and Collector

 

Aussie rapper Hunter died  at 7 am Thursday 20th at Murdoch Hospice Western Australia. The hip hop artist, whose real name was Robert Hunter, was diagnosed with neuroendocrine cancer while on tour in Adelaide November 2009. Hunter is credited as one of Australia's first high-profile rap stars. He previously was a member of hip-hop group the Syllabolix Crew (SBX), which featured artists such as Drapht, Dazastah, and Layla. He released four albums during his career, and at the time of his death was working on a charity record in aid of a youth cancer organisation. 100 percent of the profits will go to CanTeen to aid other young people battling cancer. It was hoped Hunter would be around to see the result of his efforts. The release features new tracks from Hilltop Hoods, Drapht, Chase and more and will be out before Christmas. (October 21)

 

Agencies merge

 

Australian music agencies Village Sounds and The Atlas Agency have merged under the banner of Village Sounds, bringing an impressive list of local and international artists from The Atlas Agency roster including, The Drones, Clutch, Ash Grunwald, Blue King Brown, Gareth Liddiard, The Black Seeds, Kora, Cog, The Beautiful Girls & Salmonella Dub to name a few. These acts now join the Village Sounds family alongside the likes of Art Vs Science, Bernard Fanning, Birds of Tokyo, The Grates, The Mess Hall, The Vines, Violent Soho & Washington. (October 12) 

Local and/or general

-. Anna - better known as Mary - Yandall a member of the famous New Zealand Yandall Sisters music group has died

The Underground Lovers are playing two February shows in Sydney and Melbourne before bunkering down in the studio to finish recording a new batch of songs.

-Fontana, Universal’s independent marketing, sales and distribution company, has signed an exclusive agreement with the Hilltop Hoods’ Golden Era Records label for the US release of upcoming album Drinking From The Sun. 

-Melbourne punk outfit A Death In The Family have announced their split, “As a band we’ve done more than we ever imagined and made life long friends in many parts of the world.”

Sydney electro band, Ghoul, have split up. In a post on their facebook page, the band have announced that after 4 years they are splitting up

-Melbourne-based post-hardcore outfit House Vs Hurricane have appointed current Nazarite Vow singer Dan Casey to the band for their next album.

- Country star Catherine Britt has recorded a version of Paul Kelly’s ‘How To Make Gravy’. Wanting to perform it from a female perspective she asked Paul whether she could rewrite the lyrics. His answer? “Songs are for changing”.

- Amy Meredith has left Sony and will release their second album independently

 

 

 

 

 

 

 

 

 

 

 

 

 




 

 

 

 

 

 



 

 

 

 

 

 

 

 

  

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